In the summer of 2014, Täby Stop launched its new fruit and vegetable department, designed and produced by IDEI. In November the same year the department won the award at the Retail Grocery Gala.

The basic idea was to create an environment which obviously would increase the sales of fruit and vegetables, but also reinforce the entire store and its brand.

ICA STOP TÄBY

© 2016 I.DE.I Concepts AB

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